Microsoft acquires Greek tech giant Softomotive

·

During his Build keynote, Microsoft CEO Satya Nadella today announced that the company has acquired Greek tech company Softomotive, a software robotic automation platform.

Nadella noted that Softomotive would become part of Microsoft’s Power Automate platform. “We’re bringing RPA — or robotic process automation to legacy apps and services with our acquisition of Softomotive,” Nadella said.

Softomotive currently serve roughly 9,000 customers around the world, making Microsofts acquisition the biggest acquisition of a Greek tech company to date.

Softomotive was founded in 2005 by Marios Stavropoulos and is today considered a pioneer in robotic process automation (RPA).

Microsoft CEO Satya Nadella today announced that the company has acquired Greek tech company Softomotive. Photo: Google

“One of our most distinguishing characteristics, and an indelible part of our DNA, is an unswerving commitment to usability,” writes Softomotive CEO and co-founder Marios Stavropoulos.

“We have always believed in the notion of citizen developers and, since less than two percent of the world population can write code, we believe the greatest potential for both process improvement and overall innovation comes from business end users.”

While the two companies did not disclose the financial details of the transaction, sources say the price Microsoft is paying to buy out the Greek-owned firm is more than 100 million euros.

In Power Automate, Microsoft will use Softomotive’s tools to enable a number of new capabilities, including Softomotives low-code desktop automation solution WinAutomation. Until now, Power Automate did not feature any desktop automation tools.

It’ll also build Softomotive’s connectors for applications from SAP, as well as legacy terminal screens and Java, into its desktop automation experience and enable parallel execution and multitasking for UI automation.

“We are extremely excited to pursue this vision as part of Microsoft,” Marios Stavropoulos adds.

Share:

KEEP UP TO DATE WITH TGH

By subscribing you accept our Terms of Service and Privacy Policy.

Latest News

Soccer day unites Cretan youth at 44th Cretan Federation Convention

The Cretan Youth of Australia and New Zealand held its annual soccer sports day on Monday, January 5. Read more here.

Next generation of Cretans come together at Sydney convention youth night

Cretan youth from across Australia and New Zealand came together in Sydney on Sunday, January 4, for a vibrant youth night.

Sydney to mark Epiphany with traditional Blessing of the Waters at Carss Park

The traditional Blessing of the Waters will anchor Sydney’s Epiphany celebrations at Carss Park on January 11, followed by a festival.

Blessing of the Waters draws crowds to Mentone for Epiphany

The Greek Orthodox community gathered in Mentone to mark Epiphany with the traditional Blessing of the Waters and Holy Cross dive.

Australians of Hellenic heritage among 2026 Australia Day Ambassadors

Several Australians of Hellenic heritage have been named 2026 Australia Day Ambassadors, celebrating excellence across arts, media, sports.

You May Also Like

Greek style Australia Day lamington recipe

Everybody's favourite Australia Day snack, lamingtons are the pinnacle of Australian culture. They're traditionally made from squares of butter cake or sponge cake, coated...

South Australia’s Greek community joins in the state’s bushfire recovery efforts

Aiming to support SA’s bushfire affected communities, the Greek Orthodox Community of South Australia managed to raise around $10,000 through a radiothon.

Oldest Greek coronavirus patient is 101 years of age, says epidemiology report

The oldest person in Greece infected with COVID-19 is a 101-year-old man, according to an epidemiological report by the Hellenic National Public Health Organisation (EODY).