George Peppou’s company among first to try selling lab-produced meat to Australians

·

George Peppou’s company, Vow, wants to sell cultured, lab-produced meat to Australians and its application is currently being reviewed by the national food standards body.

According to ABC News, Vow is the first Australian company to apply to sell cultured meat in the country.

The news come after the United States became the second country in the world to approve the sale of lab-grown chicken, following Singapore.

Cultured meat begins with cells from a living animal, a fertilised egg or a bank of stored cells. The cells are then grown in steel tanks – known as cultivators or bioreactors — and fed nutrients similar to what animals would eat.

“I just think it’s a massive milestone for the industry,” George Peppou told ABC News, mentioning that the approvals process by the Food Standards Australia New Zealand (FSANZ) body had been painstaking.

Photo: medium.com

“They require an enormous amount of data, they ask questions about everything, there is an enormously complex food safety plan that we put together that they go through in really rigorous detail,” he said.

Mr Peppou stressed that the company is not a competitor when it comes to the Aussie barbecue, but it aims to create foods and nutritional profiles that do not directly replicate what animals produce.

“I’m a Greek boy, so my family’s love language is various forms of lamb,” Mr Peppou said.

“I and my family would be very happy to incorporate [cultured meat] into our diets as an additional, new choice that offers things that traditional meat can’t.”

Source: ABC News.

Advertisement

Share:

KEEP UP TO DATE WITH TGH

By subscribing you accept our Terms of Service and Privacy Policy.

Advertisement

Latest News

A postcard brought to life: Billy Cotsis explores the soul of Patmos

There is something about the freedom of being out on the Aegean. One can visit small islands, more populated islands, deserted beaches or simply go fishing.

From tragedy to triumph: Christina Vithoulkas becomes Australia’s first female para drifter

Vithoulkas never lost her love for extreme sports. Now 30, she has found the same thrill in drifting—a motorsport where cars slide sideways.

Program of the 11th International Summer University in Boston announced

The 11th International Summer University "Greek Language, Culture and Media" will take place from May 24-29 in Boston.

Hellenic Writer’s Association of Australia hold student literary competition

The Hellenic Writers’ Association of Australia has announced its annual Student Literary Competition, titled “From Greece to the World”.

Athens university develops first tool to measure TikTok addiction

A research team from the University of Athens has created the world’s first tool specifically designed to assess addiction to TikTok.

You May Also Like

Desi Vlahos wins at Australia’s Women in Law Awards for the second year

Desi Vlahos was humbled when she discovered she won ‘Wellness Advocate of the Year’ at Australia’s Women in Law Awards.

Greek Parliament set to pass bill for Greek National Tourism Office in Melbourne

Greek Parliament is set to pass a bill for the establishment of a Greek National Tourism Office in Melbourne, Victoria.

Epiphany celebrations in Greece and Australia marked by the pandemic

Greek Orthodox people celebrated the Epiphany on Wednesday in Greece and Australia in the middle of the coronavirus pandemic.