Microsoft acquires Greek tech giant Softomotive

·

During his Build keynote, Microsoft CEO Satya Nadella today announced that the company has acquired Greek tech company Softomotive, a software robotic automation platform.

Nadella noted that Softomotive would become part of Microsoft’s Power Automate platform. “We’re bringing RPA — or robotic process automation to legacy apps and services with our acquisition of Softomotive,” Nadella said.

Softomotive currently serve roughly 9,000 customers around the world, making Microsofts acquisition the biggest acquisition of a Greek tech company to date.

Softomotive was founded in 2005 by Marios Stavropoulos and is today considered a pioneer in robotic process automation (RPA).

Microsoft CEO Satya Nadella today announced that the company has acquired Greek tech company Softomotive. Photo: Google

“One of our most distinguishing characteristics, and an indelible part of our DNA, is an unswerving commitment to usability,” writes Softomotive CEO and co-founder Marios Stavropoulos.

“We have always believed in the notion of citizen developers and, since less than two percent of the world population can write code, we believe the greatest potential for both process improvement and overall innovation comes from business end users.”

While the two companies did not disclose the financial details of the transaction, sources say the price Microsoft is paying to buy out the Greek-owned firm is more than 100 million euros.

In Power Automate, Microsoft will use Softomotive’s tools to enable a number of new capabilities, including Softomotives low-code desktop automation solution WinAutomation. Until now, Power Automate did not feature any desktop automation tools.

It’ll also build Softomotive’s connectors for applications from SAP, as well as legacy terminal screens and Java, into its desktop automation experience and enable parallel execution and multitasking for UI automation.

“We are extremely excited to pursue this vision as part of Microsoft,” Marios Stavropoulos adds.

Share:

KEEP UP TO DATE WITH TGH

By subscribing you accept our Terms of Service and Privacy Policy.

Latest News

Semaphore Greek Festival marks 45 years of Greek culture and community leadership

The Semaphore Greek Festival marked its 45th year by the sea with music, food and dance, drawing nearly 50,000 people in celebration.

SA Premier announces proposed $200,000 funding increase for Semaphore Greek Festival

A proposed increase in state government funding for the Semaphore Greek Festival was announced on Saturday, January 17.

Archbishop Makarios: Greek Orthodox schools are “Our most precious treasure”

Archbishop Makarios of Australia highlights the vital role of Greek Orthodox education during his name day dinner in Melbourne.

Theatrical performance ‘Efiges Me To Patris’ in Athens ‘a necessity’

Yet another play at the Aggelon Vima Theatre in Athens prompted me. The theatre’s November 2025–April 2026 season, dedicated to Australia.

Tom Koutsantonis confirms Whyalla steelworks’ $18.5 million royalty debt

Former Whyalla steelworks owner OneSteel Manufacturing, part of Sanjeev Gupta’s GFG Alliance, owed $18.5 million in state royalties.

You May Also Like

NSW Government wants you to nominate a multicultural community hero

The NSW Government is calling for communities across the state to nominate people that have championed social cohesion in 2025.

Olympiacos crowned Greek soccer champions for a record 47th time

Olympiacos retained its Greek soccer crown on Wednesday, winning yet another Super League title against rivals PAOK.

Australian sport in disarray as the NRL 2020 season is cancelled and Australia pulls out of the Tokyo Olympics

Not only has the NRL confirmed that the 2020 season has been suspended indefinitely, but Australia's Olympic athletes have been told to prepare for the Games to be postponed to 2021.