Entrepreneur, Emily Bobis, uses hidden car GPS data to stop crashes before they happen

·

New data shows that crashes are down by more than half around Pennant Hills Rd since the NorthConnex tunnel opened in NSW in October.

This data is obtained thanks to GPS chips hidden away in most cars and trucks built since 2014. These chips record and map if drivers swerve or brake hard in one of these vehicles.

Toll road operator, Transurban, has told The Daily Telegraph the technology is the future of road safety.

“This is shaping up as the ‘missing gap’ in road analytics, using accurate and real-time data to proactively identify trends and patterns before a crash happens,” Transurban head of operations, Adam Lloyd, told The Daily Telegraph.

Data from the NorthConnex tunnel show crashes and near misses are down.

Emily Bobis’ role in all of this is to make sense of the more than a billion “packets” of information collected every day from vehicles on Sydney roads.

She is a 26-year-old entrepreneur and co-founder of the company Compass IoT.

“When a vehicle swerves or brakes suddenly we get the data from the car manufacturer, which includes location, speed, g-force, roll, pitch and yaw of the car,” Ms Bobis told The Daily Telegraph.

Emily Bobis. Photo: ASPL Group.

“Road safety data has tended to rely on police reports from accidents where someone has been seriously injured or killed and trends take two or three years to develop.

“Our data is proactive and provides information about near-misses, not just crashes.

“In Australia, on average, we have 1000 deaths and 35,000 injuries every year, which is a lot of family, friends and loved ones we can potentially prevent from being seriously injured or dying.”

The data is supplied by vehicle manufacturers, who do not track cars constantly but instead record instances of violent changes in speed or direction.

Source: The Daily Telegraph.

Advertisement

Share:

KEEP UP TO DATE WITH TGH

By subscribing you accept our Terms of Service and Privacy Policy.

Advertisement

Latest News

Cyprus Capital faces ASIC court action amid shareholder backlash

The Australian Securities and Investments Commission (ASIC) has issued a Court Attendance Notice to Cyprus Capital Ltd.

Church of the Archangels Michael and Gabriel in Geraldton marks 60 years of faith

The Greek Orthodox Diocese of Perth celebrated the 60th anniversary of the Church of the Archangels Michael and Gabriel in Geraldton.

From Yiayia to Gen Z: Intergenerational voices unite at Food For Thought Network event

The Food For Thought Network (FFTN) will launch its 2026 theme, ‘The Evolution of Hellenism: Family and Identity in the Diaspora.'

Pan-Laconian Association of NSW raise $10,000 for Children’s Cancer Institute

The Pan-Laconian Association of NSW “The Spartans” hosted its annual Fundraising Dinner for the Children’s Cancer Institute over the weekend.

Israeli Ambassador visits offices of the Greek Orthodox Diocese of Adelaide

The Greek Orthodox Diocese of Adelaide welcomed the Ambassador of Israel to Australia, His Excellency Amir Maimon, on Monday, November 3.

You May Also Like

AEK Athens and PAOK impress in tough Europa League clashes

Thessaloniki based team PAOK managed to defeat 3rd placed Dutch side PSV 4-1, meanwhile AEK Athens came home with a similar 4-1 win against Zorya Luhansk.

Mary Kostakidis defends free speech in racial discrimination case over Gaza posts

Mary Kostakidis has defended her political expression as the Court considers whether to strike out most of a racial discrimination case.

‘Opou Gis & Patris’: Theatrical comedy coming to Melbourne direct from Greece

The exciting theatrical comedy ‘Opou Gis & Patris,’ co-produced with the Greek Community of Melbourne (GCM), is arriving direct from Greece.