A new Greek tourism film has been nominated for the World’s Best Tourism Film 2022 in the CIFFT’s People’s Choice Awards competition.
The Greek National Tourism Organisation’s (GNTO) new video “Greece DOES Have a Winter” launched in December and is part of the country’s main “All you want is Greece” campaign.
The online competition, which is run by the International Committee of Tourism Film Festivals (CIFFT), aims to inspire viewers to watch new travel videos and vote for their favourites.
“Nowadays, video plays a central role in the efforts of most brands,” CIFFT said in an announcement.
“The CIFFT ‘People’s Choice’ Award brings attention to the potential of this format to promote tourism experiences in an authentic and engaging way.”
GNTO Secretary General Dimitris Fragakis said in a social media post how proud he was of this campaign and that it emphasises that it is the first time that such a promotional effort focused on winter tourism has been made in Greece.
“Our main goal is for Greece to be included among the winter destinations in Europe,” Fragakis said.
“Through the campaign we wanted to show that our Greece ALSO has a winter and that it is worth travelling here to live the experience.”
The CIFFT “People’s Choice” Award, now in its fifth year, includes 49 videos from 22 different nations which include participants from Australia, Austria, Azerbaijan, Bosnia & Herzegovina, Bulgaria, Croatia, Fiji, Finland, France, Greece, Hungary, Iceland, Japan, Kazakhstan, Lithuania, Poland, Portugal, Qatar, Slovenia, Spain, Taiwan, and Uganda.
Source: Greek Travel Pages